NUR 621 Balanced Scorecard
University:
GCU
NUR 621 Balanced Scorecard
Paper Instructions
Assessment Description
The purpose of this assignment is to display an understanding of how and why strategic measures are displayed in a balanced scorecard.
Select a health care organization with which you are familiar. Using this organization as your setting, write a 1,000– to 1,250-word essay addressing the following:
- Explain what the purpose of a balanced scorecard (BSC) is. How is the balanced scorecard used to lead and manage an organization?
- Discuss the indicators that may be selected for a BSC specific to your selected organization. Be sure to describe the rationale for your choices.
- Describe the tools and techniques that you would use to analyze and display your data. Select at least one quantitative and one qualitative method or tool.
- Discuss how the BSC can be used to drive quality improvement.
- Include 3–4 peer-reviewed resources.
- Prepare this assignment according to the guidelines found in the APA Style Guide, located in the Student Success Center.
- This assignment uses a rubric. Please review the rubric prior to beginning the assignment to become familiar with the expectations for successful completion.
- You are required to submit this assignment to LopesWrite. A link to the LopesWrite technical support articles is located in Class Resources if you need assistance.
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Sample Answer
The Balanced Scorecard (BSC) is a strategic planning and management system used to align business activities with the organization’s vision and strategy, improve internal and external communications, and monitor organizational performance against strategic goals.
It provides a more comprehensive view of organizational performance by incorporating non-financial measures alongside traditional financial metrics. For the Mayo Clinic, a prominent healthcare organization, the BSC is vital in aligning patient care, research, and educational initiatives with the clinic’s mission and strategic objectives (Balanced Scorecard Institute, 2024).
Indicators for Mayo Clinic’s Balanced Scorecard
The BSC helps Mayo Clinic lead and manage the organization by focusing on four essential perspectives The four categories include Financial, Customer, Internal Business, and Learning and Growth. According to Reiter et al. (2021), this approach guarantees that the clinic stays financially sound, meets patient satisfaction surveys, runs effectively, and enhances the staff members’ training. Therefore, combining these different measures, the BSC supports Mayo Clinic’s strategic objectives and provides quality healthcare services.
Financial Perspective
The indicators included in the Financial Perspectives are the Operating Margin, Cost per Patient Visit, and the Revenue Growth Rate. Mclaughlin et al. (2022) have observed that the Operating Margin is essential to sustaining a clinic’s broad service portfolio and research initiatives.
It evaluates the company’s efficiency in producing profit from operations. It has also been shown that managing and lowering the cost of patient care depends on maintaining a low cost per patient visit so that the clinic stays reasonably accessible and affordable.
The Growth Rate of Revenue, on the other hand, is the rate at which incomes are increased over time. This indicator shows the clinic’s ability to grow and adapt to the new needs in the sphere of healthcare.
Customer Perspective
The performance measurement of the Customer Perspective involves Patient Satisfaction Scores, Patient Retention Rates, and Referral Rates. Patient Satisfaction Scores define patient satisfaction with the services delivered and can be used for constant enhancement (Nowicki, 2022). High patient retention rates suggest that patients trust and value the care offered by the clinic, while referral rates demonstrate how often other healthcare practitioners recommend patients to the clinic.
Internal Processes Perspective
On the other hand, Internal Processes Perspective measures include Average Length of Stay (ALOS), Clinical Outcomes, and Bed Utilization Rates. According to Reiter and Song (2021), ALOS refers to the average number of days a patient spends in the hospital. It is one of the critical parameters that define the efficiency of the treatment compared to intense therapy.
As stated by the researchers, Clinical Outcomes indicate the quality of therapy since they express the degrees of treatment effectiveness. Additionally, higher bed utilization rates must be achieved to exploit capacity properly and reduce patient length of stay. This indicator affirms that the clinic utilizes the hospital beds to the maximum extent.
Learning and Growth Perspective
In the Learning and Growth Perspective, Key Performance Indicators include Employee Satisfaction and Retention Rates, Training Hours per Employee, and the Innovation Index. High levels of Employees Satisfaction and Retention Rates imply a positive organizational culture, which is core to building a competent workforce (Nowicki, 2022).
Training Hours per Employee measure the extent of training delivered, which is essential to maintain the adequacy of staff’s knowledge and professional experiences according to the current medical advancements and trends (Reiter & Song, 2021).
The Innovation Index captures the rate at which research findings and techniques are implemented in the clinic, demonstrating the clinic’s operating philosophy of development and progress in medical science.
Tools and Techniques for Analyzing and Displaying Data
Quantitative Methods
The Mayo Clinic’s BSC data is measured and displayed quantitatively and qualitatively. In the context of qualitative and quantitative tools and procedures for analyzing and displaying data, Reiter and Song (2021) have noted that SAS and SPSS are examples of numerical data tools employed in assessing medical and financial results.
Moreover, dashboards help represent the clinic’s results comprehensively and in real-time mode, indicating its efficiency in several factors. These tools facilitate the decision-making process, establishing a growth pattern and controlling the effects of policies put in place.
Qualitative Methods
Some of the standard qualitative research techniques are questionnaires and focus groups. Measures assessing patient and employee satisfaction are obtained to identify organizational areas requiring attention. Unlike surveys that give general information on patients and staff, focus groups provide detailed information on what they can experience and what measures can be taken to improve the services being offered (Hoyo & Bouland, 2022). These qualitative tools supplement quantitative data to justify a comprehensive view of improving performance.
Using the BSC to Drive Quality Improvement
The BSC promotes quality improvement at Mayo Clinic because it offers a systematic way of measuring organizational performance. According to Betto et al. (2022), the BSC augments the discovery concerning the pathways toward improvement since it concentrates on the sustained improvement of the balanced set of indicators.
This provision, in turn, stimulates the culture of accountability and learning. Reiter et al. (2021) also support this viewpoint by stating that if patient satisfaction scores are low, the clinic can examine the causes and develop solutions to improve the patients’ experiences positively. In the same way, monitoring clinical results is used to determine what is working and what needs a review of the training or resources.
Furthermore, the BSC improves strategic management since the chances of quality enhancement and organizational objectives being in line are boosted. For instance, if one of the clinic’s strategic initiatives were to reduce the average length of stay, then the BSC would show the accordingly relevant indicators and targets regarding the success of the strategic initiative (McLaughlin et al., 2022). This alignment enables all the departments and the staff to focus on achieving common goals and objectives, increasing organizational integration.
Conclusion
The BSC is a practical framework for Mayo Clinic and other healthcare organizations. It helps coordinate efforts concerning the strategic goals and enhance communication and performance measurement about numerous aspects. The BSC measures the organization in the four essential dimensions of financial, customer, internal business processes, and learning and growth, thus providing a balanced view of managing and leading the organization.
Additionally, all the selected indicators help measure performance while utilizing quantitative and qualitative instruments to guarantee proper analysis and eventual conclusions. Ultimately, the BSC drives quality improvement by promoting accountability, continuous learning, and strategic alignment, ensuring that Mayo Clinic delivers exceptional healthcare.
References
- Balanced Scorecard Institute. (2024). Balanced scorecard basics. Balanced Scorecard Institute. https //balancedscorecard.org/bsc-basics-overview/
Betto, F., Sardi, A., Garengo, P., & Sorano, E. (2022). The evolution of balanced scorecard in healthcare A systematic review of its design, implementation, use, and review. International Journal of Environmental Research and Public Health, 19(16), 10291. https //doi.org/10.3390/ijerph191610291
- Hoyo, V., & Bouland, D. (2022). Lessons learned Evaluating the role of a balanced scorecard in the strategic management of a translational science research institution. Physician Leadership Journal, 9(5), 16–22. https //doi.org/10.55834/plj.1620793732
- Mclaughlin, D. B., Olson, J. R., & Sharma, L. (2022). Healthcare Operations Management. Chicago, Illinois Health Administration Press Washington, DC
- Association of University Programs in Health Administration.
Nowicki, M. (2022). Introduction to the financial management of healthcare organizations. Health Administration.
- Reiter, K. L., Song, P. H., & Gapenski, L. C. (2021). Gapenski’s healthcare finance An introduction to accounting and financial management. Health Administration Press; Association of University Programs in Health Administration.
- Reiter, K. L., & Song, P. H. (2021). Financial condition analysis. In Gapenski’s Healthcare Finance An Introduction to Accounting and Financial Management (7th ed.). Health Administration Press.
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